Ford is developing new technologies

Ford is developing technology that will guide you through your daily traffic jams so you can enjoy your latte

Ford Motor Company is developing intelligent, new driving technologies designed to help frustrated drivers handle traffic jams and park more efficiently.

Ford’s early prototypes of two such technologies – Traffic Jam Assist and an advanced version of active park assist, evolved to offer hands-free perpendicular parking – are designed to interact with a vehicle’s surroundings, reduce driver stress and help reduce traffic gridlock.

“Developing these technologies is part of the first step in a journey toward a more connected future,” said Paul Mascarenas, Ford chief technical officer and vice president, Research and Innovation. “It’s an undertaking we believe will save time, conserve resources, lower emissions, improve safety and help reduce driver stress.”

Have a look at this video on Traffic Jam Assist

Traffic Jam Assist is an intelligent driving technology that uses radar and camera technology to help a vehicle keep pace with other vehicles in traffic and provide automated steering control to stay in the current lane, reducing driver stress and potentially improving vehicle flow. Continue reading